JOSIE BORAIN
From Global icon to Cape Town curator

Iconic Style Transforms a Hippo Boutique Sanctuary

The relationship between Hippo Boutique Hotel and the legendary Josie Borain is one that spans over two decades, deeply woven into the fabric of our history.

During the years when the hotel established itself as a vibrant hub for the international production and fashion market, our hip and happening energy naturally resonated with Josie. As a figure who once graced the covers of Vogue and evolved into a celebrated photographer, she perfectly embodies the raw, creative spirit that defines the Hippo brand.

This dedicated Executive Apartment stands not as an introduction, but as a tribute and a thank you. It is a celebration of a shared journey and a space that honors her enduring artistic vision within the city she calls home.

Smiling older woman with white hair wearing a white shirt and multiple silver bangles, conveying warmth and style

Portrait of a person with short white hair sitting on a striped cushioned chair, wearing a black turtleneck sweater

Close-up of a contemplative young person with tousled hair against a clear blue sky, wearing a white shirt collar

Black and white photo of a woman taking a self-portrait with a camera in a minimalist indoor setting with mirror reflections

Stylish woman wearing layered necklaces, statement earrings, and a denim button-up shirt, evoking a chic, relaxed vibe.

Guests interacting with a smiling man and woman at a hotel retail or gift shop counter under modern ceiling lights

From Runway to Rooftops: A Cape Town Journey

Josie’s story is one of fascinating transformation. She rose to global fame as a supermodel in the 80s and 90s, walking the runways of Milan, Paris, and New York for the world’s most prestigious fashion houses. This immersion in high fashion gave her an unparalleled eye for composition and light.

Upon returning to her native South Africa, Josie transitioned seamlessly to the other side of the lens, channeling her experience into a successful career as a photographer.

Her work is often characterized by its simplicity, striking use of natural light, and the way it authentically captures the unique textures and spirit of the South African landscape, making her a permanent fixture in the vibrant creative culture of Cape Town.

Modern loft living room with leather sofa, checkered rug, gallery wall, large windows, wood media console, and hanging globe lights

The Josie Borain Themed Room: Design and Experience

The Josie Borain Executive Apartment is a sanctuary of natural light and elegant shadow, defined by its double-volume space and large windows that offer totally uninterrupted views of Table Mountain.

The apartment serves as a perfect canvas for select pieces of Josie’s evocative photography. Guests will find a blend of curated objects and tactile textures that reflect her minimalist yet luxurious aesthetic.

A Curated Journey of Art and Purpose

This apartment offers more than just a place to stay; it invites guests to step into a visual narrative of Josie’s life.

The space acts as a curated journey through her lens, capturing moments of raw beauty and history. This collaboration also highlights a shared commitment to the Cape Town community.

Just as Hippo Boutique Hotel champions local creators, Josie is deeply dedicated to her charity work.
Her ongoing efforts to uplift the vulnerable mirror our own ethos of supporting local, making this partnership a meeting of minds as much as a meeting of styles.

Note: While we welcome additional guests, extra fees will apply for both children and/or adults sharing the apartment.